All Topics / Value Adding / Home Staging

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  • Profile photo of Marie123Marie123
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    @marie123
    Join Date: 2009
    Post Count: 176

    Pros/cons?

    I have a house I am planning to sell. I intend to sell the house myself (if all goes badly; I don't have any 'bites' in the first month, I will get an agent involved). Has anyone used a house stager? How did it go, what did it cost and how many rooms did they fit? What about renting furniture and doing it yourself? Does anyone have a comparison to go by or can anyone lend some advice?

    Thanks in advance 
    Marie

    Profile photo of Jamie MooreJamie Moore
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    @jamie-m
    Join Date: 2010
    Post Count: 5,069

    Hi Marie

    My sister in law recently sold her house on her own.

    She didn’t use a stager – however, she borrowed some trendy furniture from friends/family. With the new furniture in place and a bit of a declutter the house looked fantastic. It sold within a month – for a price that was higher than expected. Even the valuer commented on the decor.

    Best of luck with the sale.

    Cheers

    Jamie

    Jamie Moore | Pass Go Home Loans Pty Ltd
    http://www.passgo.com.au
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    Mortgage Broker assisting clients Australia wide Email: [email protected]

    Profile photo of RenoTeamRenoTeam
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    @renoteam
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    Profile photo of Marie123Marie123
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    @marie123
    Join Date: 2009
    Post Count: 176

    Jamie, thanks for the encouragement. I think that selling my own home will be an enjoyable experience. I will have to read up on a few tricks of the trade perhaps, though.

    RenoTeam, thanks for the blog. I hadn't considered glass as a tool for staging. Cheers :)

    Profile photo of Jamie MooreJamie Moore
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    @jamie-m
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    Marie123 wrote:

    Jamie, thanks for the encouragement. I think that selling my own home will be an enjoyable experience. I will have to read up on a few tricks of the trade perhaps, though.

    Excellent – with a positive attitude you’re off to a good start already. Best of luck with it :)

    Cheers

    Jamie

    Jamie Moore | Pass Go Home Loans Pty Ltd
    http://www.passgo.com.au
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    Mortgage Broker assisting clients Australia wide Email: [email protected]

    Profile photo of DWolfeDWolfe
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    @dwolfe
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    Hi Marie,

    We staged our 3 units ourselves. I got everything from Target, Spotlight, Kmart and Ikea. I used some of the furniture from our own house so we did without a few things for a few weeks.

    We have gotten top dollar in the street for our units. Our last one sold in 3 weeks for pretty much the top of what we were asking. I now have a staging 'kit' that I can use again or rent out to people if need be. If you are going to do a lot of property selling it is well worth collecting one. The only reason we didn't use a staging company in the beginning was time constraints.

    A couple of tips, red is a great colour and it really makes a room pop. Steer clear of green in living areas (unless you are in tropical area), it is cold and a lot of people hate it for some reason. I also use pot plants now like bromeliads in bedrooms and chilli plants in kitchens as it cuts down on the fresh flowers that you need to buy and they are nice and bright.

    Good luck let us know how you get on.

    D

    DWolfe | www.homestagers.com.au
    http://www.homestagers.com.au
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    Profile photo of Jane - HotspaceJane – Hotspace
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    @jane—hotspace
    Join Date: 2010
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    Hi Marie,

    I've never sold a property without the help a real estate agent, but I have sold a number of properties – just about all of which I have staged. Research says that a staged property sells for an average of 10% more and in 50% of the time. I'm not sure how these figures are arrived at, but I certainly have had excellent success (though I did reno the properties as well).

    The cost does vary according to who you use, how much of the property you stage and the quality of the furniture and accessories. However, you can keep your costs down by only staging the key areas such as lounge, dining and the master bedroom.

    Here is an article on my website that you may be interested in… http://www.hotspaceconsultants.com/pdf/Styling-your-property-for-maximum-sale-price.pdf

    RE selling yourself – I'm pretty sure that when buyers realised you are selling privately, they will automatically deduct the equivalent of agents fees off their offer (and use that as part of their justification) – I know that's what I have done in the past!

    Best of luck with the sale!

    Jane – Hotspace | Hotspace Consultants
    http://hotspaceconsultants.com/home
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    Renovating for Profit specialist

    Profile photo of Marie123Marie123
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    @marie123
    Join Date: 2009
    Post Count: 176

    Hey D

    Thanks for your input. I have contacted a colour consultant and interior designer. It will cost $170 for 1.5hrs of her time. I have seen her work before and I think I have confidence she will help ease some of my uncertainity. Just need to know I am doing the right thing.

    Did you compare the staging company prices to your own time and input buying all the materials (plus the cost of the items)? I wonder if it's that much different. I have some of my own furniture but I am not attached to any of it; so am able to replace it. I also have a house where I can store things that I don't want in this house while I am selling.

    Funny you mentioned green in the living areas. I was contemplating using a soft green for the formal lounge, however that was just on my ideas list. Phew. I have now decided that nuetral colours will be used throughout, apart from one "feature wall" in the kitchen/dining area, which is going to be Capsicum red. A mirror on that wall will make the room appear larger.  The kitchen is very warm as it is, so I am cautious of using red, however can tone it down with white, as I have Antique white on the walls.  The kitchen has pelmets that I made with beige, dark red, browns and orange to match the tiles, the kitchen bench top has terracotta tones in it also. One realestate agent said it was lacking the "wow" factor, so hoping this will clear that up.

    If I get a few lounges from Ikea I guess I could use the slipcovers to change the colour of them whenever its needed (talking out aloud here) ;)

    Any other ideas are most appreciated.
    Cheers.

    Profile photo of Marie123Marie123
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    @marie123
    Join Date: 2009
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    Jane

    Thanks for your message and your additional thoughts. The article looks good; it echoed again the need for me to get a glass top coffee table instead of a solid one for my smaller formal lounge. Getting my hands on some good art works, without the expense has been hard but I will keep looking.

    Thanks for the link!

    Profile photo of DWolfeDWolfe
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    @dwolfe
    Join Date: 2009
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    Target had a massive sale on big canvases in a few different colours. They were $50 each. I bought about 6 of them and they are great. I've bought so much stuff there they should give me staff discount :) There is also Art.com which do all sorts of art and will send it out, might be worth a look.

    D

    DWolfe | www.homestagers.com.au
    http://www.homestagers.com.au
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    Profile photo of Marie123Marie123
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    @marie123
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    D

    Will definitely have a look at that site.

    Cheers!

    Profile photo of fredo_4305fredo_4305
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    @fredo_4305
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    I haven’t done it yet but am looking to sell a property soon. I think it will make a world of difference. I have got a couple of quotes and it really does not cost that much. You don’t have to stage every room. I think from memory my quotes were around 2500-3000 for 3-4 weeks.

    I think it works exceptionally well in all homes but particularly well in lower to middle of the road priced homes. Especially if your target market is owner occupiers.

    Well worth it.

    Profile photo of Marie123Marie123
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    @marie123
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    Thanks Fredo, I agree. This is a middle of the road priced home so it should suit it well as you say. Good luck with the sale, let us know how it goes :)

    Profile photo of Marie123Marie123
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    @marie123
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    Hi all. :) For those of you who haven't seen the property it is on the market and we had the first home open last weekend. It was a while in getting to this point, with 3 kids and all – and my lack of 'multitasking expertise' but I managed to stage the house myself with a little help from the "finishing touches" manual that was on offer at the mega conference this year. I needed a few more prints for the wall but I think the end product has been well accepted by those who have seen the house to date.
    Cheers

    http://www.129rochestercircle.com

    Profile photo of LaurengreenLaurengreen
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    @laurengreen
    Join Date: 2012
    Post Count: 1

    Home Staging is the very best proven way to get top dollar for your home as you prepare it for sale. <moderator: delete advertising>. This is because Staging sets the scene throughout the house to create immediate buyer interest in your property. This will then lead to your home selling for the highest possible price in today's market. Remember, "The way you live in your home, and the way you market and sell your house are two different things.

    Profile photo of Ephraem1Ephraem1
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    @ephraem1
    Join Date: 2012
    Post Count: 17

    My friend also had a good experience with home staging and claims to have achieved a sales price $15,000 higher than market! I found that the only pitfall of home staging may be that some people overdo it and overcapitalize. Good luck and would be happy to hear about your result!

    Profile photo of Marie123Marie123
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    @marie123
    Join Date: 2009
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    The house has sold now. It was under offer within 9 days of going to market. :)

    Profile photo of Marie123Marie123
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    @marie123
    Join Date: 2009
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    Sorry Ephraem, that last comment was for you….

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