All Topics / Commercial Property / I’m starting my own Commercial / Industrial agency. What do buyers and sellers want from a commercial sales and leasing agency?
I am an experienced sales and leasing agent competing in Sydney's industrial and suburban office markets. I am about to start my own organisation and was wondering if anyone can offer advice on what potential clients are looking for from a sales and leasing agent.
I obviously have my own ideas and initiatives, however I would like to hear from people outside the industry to see if I can find some fresh ideas.
I really appreciate any advice that is offered.
Where abouts?
Banks aren't lending on commercial (generally) so it is going to be tough.
Scott No Mates wrote:Banks aren't lending on commercial (generally) so it is going to be tough.Hey Scott CBA is still lending there is also many commercial brokers around
Depends what type of property commercial has many different sub sections such as lending on hotels/motels etc generally will only lend 65%max but retail offices will lend up to 80%
Hi Scott,
I can't be specific on the location since I'm still with my former employer and it is a very small industry.
The business is an even mix of leasing (not property management, just finding the tenant) and sales. I have no doubt the business will be successful since i've been through the hell of 07-08 when almost every commercial agency lost money. I can see substantial opportunity in markets that other agencies have neglected over the past 3 years.
If you have done any buying, selling or leasing in the commercial arena I'd appreciate feedback on your experience and suggestions on how the service can be improved.
Hi Doogs
Just sold our motel in 2 parts, landlord and tenant.
Basically sold the leasehold tenant part myself because the broker was hopeless but contracted.
Not all but many brokers were ill-informed, lazy, slow, argumentative, expensive relative to effort.
Widespread situation of poor salesmanship and poor marketing skills, especially inept at writing ads to sell the sizzle and highlight the property's attributes. Weak or non-existant follow-up of leads and even interested parties after inspections.Websites difficult to navigate, and they treat buyers as if location doesn't matter so don't mention it.
Ghosting to get enquiries (advertising non-existent properties).
Buying listings.
Treating sellers and buyers like there will not be any repeat business, and they're right, someone else gets it.Just by doing the basics properly, the market will reward a newcomer in motel broking.
Not hard to compete with the above. However, be ready for all the anti-competitive tricks in the book.
As in war, the first casualty is truth.
good luck
cheers
thecrestthecrest | Tony Neale - Statewide Motel Brokers
http://www.statewidemotelbrokers.com.au
Email Me | Phone Meselling motels in NSW
pm me doogs.
Scott No Mates wrote:Banks aren't lending on commercial (generally) so it is going to be tough.Hi No Mates. They are all still lending for commercial. What makes you say banks are not?
We work with lots of agents & buyers and what i see in commercial agents that do well is they are much more focused on building long term relationships (often 10-20yrs+) where resi agents seem to be sell and move on most of the time.
If you are in Vic feel free to get in touch we are always looking to work with good agents esp commercial agents.
Hi Doogs,
Have you set up the agency yet? It'll be good if you can give us an update.
Cheers
Hi there! I am also taking the same approach as you. Glad to see different opinions from people from across the industries in this conversation. Cheers!
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